Big (D)esign Conference Dallas,TX

Thanks to ArtWorks, I had the opportunity to attend the Big (D)esign Conference hosted in Addison, Texas. The event featured designers, content strategists, social media experts and developers that shared their tips.

Friday, September 5 Speakers included:

Jeff Gothelf – Building a Culture of Innovation
@jboogie
“An innovative culture is a learning culture.”
“Transform culture of delivery, to a culture of learning.”

The core of innovation is the team:
– Keep teams small
– Collocated, sitting together.
– Keep individuals dedicated to the project, and limit multiple projects.
– Self-sufficient, make sure the team has all the resources and know-how to accomplish the project.
– Task teams to a business outcome
– Give the team a problem to solve not a solution to implement.

Rob Garner – Real Time Content Marketing in a Connected World of Search and Social 
@RobGarner
What is your audience looking for? When they come to your site, do you solve their problem.
Click to view slideshow

Bernadette Coleman – 101 Different Amazing Engaging Content Ideas
@BernieColeman
Ways to engage your audience with quality content.
– Interviews
– Share your story
– Contest & giveaways
– FAQ’s
– Reviews
– Recommendations
– Scoops or exclusives announcements
– live blogging and live tweeting
– Things to do
– Commentary and editorials

Chelsea Maxwell – Busting Brain Myths for Better Design
@chelsea_lace
 People want to identify with who they are, hence the popularity of Myers-Briggs personality. Use quantifiable attributes to design, not based on brain myths.
– Age
– Occupation
– Tasks
– Technology experience
Click to view slidesshow

A.J. Wood – Adobe Creative Cloud Tips and Tricks
@aj_wood

CC Photoshop :
Generator
Allows you to create image assets in real time as you work.
Smart Objects 
The ability for smart objects to be stored externally, and linked to a document.
Camera Raw
Now a filter inside Photoshop CC, which allows you the image-editing flexibility.
Video 
Edit videos in CC Photoshop
Perspective Warp
This new tool allows you to select an object in a 2-dimensional photo, and then customize in a 3-dimensional workspace. 

CC InDesign :
Grid with photos
Create grid quickly when placing images.
App Building
Create engaging interactive apps using InDesign

DPS Tips App : Learn how to create interactive layouts in InDesign and publish them to iPad.

Adam Polansky – Keynote
@AdamtheIA
Letter to a Junior Designer
Take your ego out of it. The less married to the idea the easier to defend it.
Click to view slideshows

Jeremy Johnson – Bringing the User Back to the User Experience
Click to view slideshow

Pamela Pavliscak – Left to Their Own Devices:What People Really Do on Mobile and How to Design For It
@paminthelab
10 Mobile behaviors and designing for them

John J Nosal – The Search Equation:The Intersection between SEO, SMM, and PPC
@jnosal
Click to view slideshow

Helpful Links
– Big (D) Conference Website
@BigDesign